So what questions should you ask on your website?
Now you have web forms running on your website, and they are prominent, you must avoid falling for the trap of asking
They bury their key forms
We know the primary goal of your website is to capture leads; we have presented the advantages of a central database; we have identified the top
Lead Source vs How Did You Hear About Us
One of the most fundamental mistakes we see schools’ struggle with is - how did we capture that lead in the first
Spreadsheets, Event Management Software, Your inbox ...
The lifeline for every school is future families and the majority of these will come from attending an event (virtual or in-person) or filling
Why it is not about Current Families or Alumni
The lifeline of every educational institution is filling their pipeline with prospective families. Yet as a sector, we do little to monitor